Effective Date:

[06/10/2024]

At Lovely Aura, we are committed to protecting your privacy and ensuring the security of any personal information you provide when using our online beauty store. This Privacy Policy explains how we collect, use, and safeguard your data. By using our website, you agree to the practices outlined below.

1. Information We Collect

Information We Collect

We gather various types of information to enhance and improve our services, including:

Personal information:Name, email address, phone number, billing and shipping addresses, and payment details when you place an order, or subscribe to our newsletter.Usage Information:If you create an account, we collect your login credentials, order history, and preferences.Cookies and Tracking Technologies:Information such as IP address, browser type, and device information to help us understand how you use our website. Enhance your browsing experience, remember your preference, and hoCommunication Information:Any correspondence or messages sent through our website or customer service.

2. How We Use Your Information

We use the information collected for the following purposes:

Order Processing:To process and ship your orders, payment processing, shipping, and providing order updatesCustomer Support:To communicate with you, respond to inquiries, provide support, and resolve any issues with your orders or account.Marketing and communication:With your consent, To send newsletters, special offers, and promotions that may be of interest to you.You can opt- out of these communications at any time by following the unsubscribe link in the email.

Improving Our Services

To analyze usage patterns and improve our website products and

Service.

Legal Obligations:

To Comply with Legal and regulatory requirements, including the General

Data Protection Regulation (GDPR)

3.

Sharing Your Information

Lovely Aura does not sell, rent, or trade your personal information. However, we may share your information in the following circumstances:

Service Providers:We may share data with trusted third-party service providers that assist us in operating our website, such as payment processors, shipping orders,or customer support. These service providers haveaccess to your personal information only to perform specific tasks on our behalf and are obligated to protect your data.Legal Requirements:We may disclose your information when required by law or in response to valid a legal request, by public authorities (e.g. court orders, government agencies)

4. Data Security

We prioritize the protection of your personal information and employ suitable technical and organizational measures to safeguard your data from unauthorized access, modification, disclosure, or destruction. However, please note that no method of transmitting data over the Internet or storing it electronically is entirely secure, and we cannot guarantee absolute security.

5. Your Rights

Under the GDPR, you have the following rights regarding your personal data.

Access:You can request access to the personal information we hold about you.Rectification:You can request that we update or correct inaccurate or incomplete information.

Deletion:You can request the deletion of your personal information, subject to certain legal obligations RestrictionYou have the right to request that we restrict the processing of your personal data under certain circumstances.

Portability: you have the right to receive your personal data in structured, commonly used. and machine-readable format and to transmit it to another data controller.

Objection:You have the right to object to the processing of your personal data for direct marketing purpose.

To exercise any of these rights, please contact us at [email protected]

.

We will respond to your request within one month as required by GDPR.

6.

Data
Retention
We will keep your personal information for as long as needed to achieve the purposes for which it was collected, including complying with legal, accounting, or reporting obligations. Once your information is no longer required, we will securely delete or anonymize it.7.
International Data Transfers

As our website operates from the United Kingdom, your data may be transferred to and stored in countries outside the European Economic Area (EEA). When such transfers take place, we ensure that appropriate safeguards are implemented to protect your data in line with this Privacy Policy and relevant legal requirements.8.
Cookies

We use cookies to improve your browsing experience, customize content, and analyze traffic on our website. Cookies are small files stored on your device that help us remember your
preferences and enhance your user experience. You can adjust your cookie preferences through your browser settings. For further details, please refer to our Cookie Policy.9.
Changes to This Privacy Policy

We may revise this Privacy Policy periodically to reflect updates in our practices or legal requirements. Any modifications will be posted on this page along with the revised effective date. We recommend reviewing this policy regularly to stay informed about how we protect your data.10. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices please

contact us at:

Email: [email protected]

]

Phone: 07879479105

Thank you for entrusting your personal information to Lovely Aura. We are dedicated to protecting your privacy and ensuring a secure and safe shopping experience with us.